The Homeownership Advocate Pledge

Blue Pebble Certified™ Homeownership Advocates work for the buyer.

Not for a lender. Not for a commission. Here’s what they promise, in writing.

In my own words

The Homeownership Advocate Pledge

As a Blue Pebble Certified™ Homeownership Advocate, I commit to the people I serve:

  1. I will give real choices. I will refer more than one lender, more than one title company, and more than one path forward wherever appropriate. My client will always have something to compare.
  2. I will counsel, not steer. My job is to help my client understand their options clearly enough to choose well. The decision is theirs, and I will make sure it feels that way.
  3. I will work to find the most affordable path. I will actively seek the option that costs my client least over time, not the one that is easiest or most familiar to me.
  4. I will be transparent about my relationships. My client will know who I work with and how I am compensated before it matters.
  5. I will answer for this. Any client may report a concern. I accept that my certification can be reviewed and revoked.

Signed — Blue Pebble Certified™ Homeownership Advocate

Date

Held to it.

A Blue Pebble Certified™ Homeownership Advocate pledges to give you real choices — more than one lender, more than one title company, more than one path. If you ever feel you were pushed instead of advised, tell us.

Every report is reviewed. Certification can be revoked.

Including reports about us. If you felt pushed toward Blue Pebble Loans, that is the most important report you can send. Those reports go directly to our CEO, outside the loan team.

Report a concern

Report a concern

If you feel it, report it.

You don’t need proof, and you don’t need to be sure. If something felt like a push instead of advice, that’s enough. Your report goes directly to our CEO — not to a shared inbox, not to sales, not to the loan team.

You’ll get a case number immediately, and a person will respond within 3 business days.

You can also attach files by replying to your confirmation email.

Two ways to stand behind it

For professionals

Blue Pebble Certified™ Homeownership Advocate

For real estate agents, loan officers, title officers, insurance agents, and other professionals. Take the pledge, earn the designation, and get access to the tools and preferred pricing.

See the program

For everyone else

Collective membership

For anyone who wants to be part of it. Take the pledge as a supporter — no designation, no requirements, just your name behind the idea that homebuyers deserve an advocate.

Read the mission